KFCarols

Consumer Direct Mail/Collateral - Series

2025

Courage, Toronto, ON
w: courageinc.com

Introducing Kentucky Fried Carols — a KFC bucket lid that doubles as a holiday soundtrack. Using an etched vinyl coating, food-safe ink, and a grease-resistant surface, KFC transformed its iconic bucket lid into a functional, interactive piece of media– a playable 8-inch record. Each lid featured four holiday classics, remixed with real KFC sounds — from the fryer's sizzle to the crinkle of wrapping paper. Through a social giveaway, we gave them to KFC fans to level up their holiday tunes.

Founder, Chief Creative Officer: Dhaval Bhatt, Joel Holtby
Partner, President: Niki Sahni
Partner, Chief Strategy Officer: Tom Kenny
Senior Strategist: Lyndsey Westfall
Creative Director: Cindy Marie Navarro
Associate Creative Director: Kyla Galloway
Art Director: Marina Khouzam
Writer: Ethan Gans
PR Coordinator: Alexandra Smith
Group Account Director: Alex Karayannides
Account Director: Kyron Sobers, Jessica Pecora
Account Executive: Zoe Fetsis
Head of Production: Clair Galea
Agency Producer: Rachel D'Ercole
Client: KFC Canada
Chief Marketing Officer: Katherine Bond-Debicki
Director of Marketing: Azim Akhtar
Brand Manager: Jordan Sequeira
Associate Marketing Manager: Ohla Safonik
Production: Fuze Reps
Photographer and Director: Adrian Armstrong
Camera and Director of Photography: Hugh Read
Gaffer: Ed Kopp
Grip: Thomas Lee
Swing: Ian Perch
Food Stylist: Sean O'Connor
Prop Stylist: Catherine Doherty
Prop Assistant: Tara Pearce
Artist Rep.: Nicole Gomez
Executive Producer: Nicole Gomez, Hilda Pereira
Studio Manager: Dani Ruiz
Offline & Online Editor: Jon Garofalo
Colour: Alter Ego
Colourist: Lily Henry
Colour Assistant: Vika Svishchova
Producer: Sam Omand
Audio: Grayson Music
Music Director: Tyson Kuteyi
Music Supervisor: Rich Hamilton
Audio Engineer: Eric Hulme, Vlad Nikolic
Sound Designer: Ben Swarbrick, River Radcliffe
Senior Producer: Sharon Yokoyama
Vinyl Record Production: VinylPost.co
Founder: Josh Blalock
PR: Narrative, NEAT Agency
VP: Lauren Baswick
Senior Account Manager: Holly Wilks
President: Tara McCarthy

Winning Website: youtube.com/watch?v=cyS6fAQUzk4