Manifeste de la Résilience
Cause-Related Creative Response - Series
2023
Caserne, Montreal, QC
e: info@caserne.com
w: caserne.com
Creative Director: Léo Breton-Allaire, Ugo Varin Lachapelle Designer: Étienne Murphy Photographer: Blouin Heartz Creative Director: Cath Laporte Designer: Léo Breton-Allaire Illustrator: Cath Laporte Client: Réseau des fermiers-ères de famille
As the agricultural season took hold, the Réseau des fermiers-ères de famille wanted to take a stand and publish a manifesto: The Resilience Manifesto for an ecological, collective and sustainable Quebec agriculture. The graphic approach is raw and demanding, sending a signal of urgency. The idea was to transform the letter into a poster, with the objective that it be read.